Vera Wang is known for her
beautiful wedding dresses that she designs and creates, and it was recently announced that she is going to be expanding her wedding business. She and her company will now be designing engagement rings, according to New York Magazine.
Vera Wang Group will now be offering the new creations at the jewelry store Zales, which will have up to 50 different engagement ring style, the media outlet reports.
According to WWD, this comes as no surprise as Wang has been dealing with mass-marketing companies for quite some time. Not only does she have a contract but just started one with David's Bridal. It is expected that these rings will be connected to the elegant wedding dresses displayed at David's Bridal.
"Vera now wants to complete the story of the David's bride," Mario Grauso, president of Vera Wang Group, told the news source. "Zales is an obvious place for us to go to do engagement rings and wedding bands ... because of their reach across the United States, which is similar to David's."